SEO · Search rankings
SEO for hotels.
Google rankings for hotels, cabins and tour operators: be found when people look for where to stay, not only on Booking.
Get your free diagnosisWhat SEO means for a hotel
It means your website shows up when someone searches for where to stay in your destination, or what to do there. Every visit that comes from Google and books on your site is a booking with no commission and a guest who stays in touch with you.
What we do
- Technical audit: speed, structure, errors, indexing
- Structured data so Google understands your property, your FAQs and your reviews
- Content that answers what travellers search: how to get there, when to go, what to do nearby
- Sites in your guests' languages, with the tags Google needs
- A complete Google Business profile
- Migrations without losing rankings: we keep every address Google already knows
- Month-by-month tracking with Search Console
A real case
With Fitz Roy Expediciones in El Chaltén, we audited a WordPress site that took about 30 seconds to load, fixed what was urgent and launched a new bilingual site without losing any of its 36 addresses on Google. Daily search impressions tripled between July and October 2026.
Recent work
Hotels and stays we've built for
A real case · Fitz Roy Expediciones
A trekking company in El Chaltén that now gets found on Google, not only on the platforms.
| Google search, web | Late June – October 2026 |
|---|---|
| Clicks (visits) | 906 |
| Impressions | 27,700 |
| Click-through rate | 3.3% |
| Average position | 11.3 |
| Daily impressions, July → October | ≈200 → ≈600 (×3) |
How long until SEO shows results?
Technical fixes show in weeks; sustained growth, in months. For Fitz Roy, impressions tripled in about three months.
Does SEO replace Booking?
No. Booking helps people who don't know you find you. SEO grows the direct channel so Booking becomes a complement.
Do you do SEO on a site I already have?
Yes. We start with a free diagnosis; sometimes fixing the current site is enough and sometimes a new one is worth it.
How much does hotel SEO cost?
It depends on the starting point and whether you want monthly follow-up. After the free diagnosis we send you a quote.
Tell us about your project.
Get your free diagnosis